POWER LUNCH SERIES – Thinking Outside the Webinar: Using short form video to build your brand and entertain your audience

Thinking Outside the Webinar: Using short form video to build your brand and entertain your audience

Anita Kirkbride, Twirp Communications Inc.

We will bust the myth that short form videos are for teens who dance and prove they can be used for professional business purposes.

In this session you will:

• Identify how short form video fits into the content ecosystem
• Determine if your business is an appropriate candidate for short-form video
• Discuss various video platforms
• Learn how to recycle content across platforms
• Adapt content into short-form videos