Search Intent: the key to successful SEO (and digital marketing) with member Alison Knot

If you feel SEO is only about pleasing the Google Gods – think again!

Alison K breaks down what search intent really means from a customer attraction perspective. Plus, how understanding the fundamentals of search fits into marketing and sales funnels. This is not the jargony SEO talk you were expecting. But it is the marketing insight you really need to attract people who don’t know about your brand… yet.